Big data: Man vs the machine

Big data and predictive analytics – there’s a way to make this fun for your customers. Just ask Principa CEO, Jaco Rossouw: they’ve developed algorithms and models that have been highly accurate in predicting the results of the #RWC2015 rugby matches so far…Rugby fans, imagine cracking the top 0.5% of SuperBru, meaning your rugby predictions are more accurate than 99.5% of others worldwide. That’s just what Principa’s two teams – Nero and Trojan – did, by looking at a wide range of data to predict as accurately as possible the win-lose outcome of each match and the margin between the two teams. They’ve looked at data from over 6,000 matches played by 99 teams going back 20 years to identify patterns that are highly probable to repeat in future. They…

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