Facebook Unveils ‘M’ Virtual Assistant for Messenger

Leveraging Facebook’s enviable userbase, M relies on human customer service contractors, called M Trainers, to answer some questions and even complete tasks. Examples Marcus mentioned include purchasing items online, having gifts delivered to loved ones, making travel arrangements, booking reservations at a restaurant and setting up appointments. It’s powered by artificial intelligence that’s trained and supervised by people.

M is initially being trialled with a few hundred people in the Bay Area of San Francisco.

Facebook has confirmed that it is working on its own virtual assistant service, aimed at taking on the likes of Apple’s Siri and Google Now. Of course, to handle something like sitting on hold for hours, and then requesting changes to your cable account, a real person will be handling the task for you.

The personal digital assistant – dubbed “M” – completes tasks along with seeking out information at the behest of users.

According to Computer World, Facebook M doesn’t use data collected from users to target them with ads.

Sounding like a character from a James Bond movie, M is Facebook’s personal digital assistant.

Facebook has unveiled a virtual assistant that is built into its Messenger service. Facebook says that M is in a test phase right now, so don’t be surprised if M doesn’t appear in your messenger app right off the bat. According to Wired, you use M by tapping the icon within Messenger (much like any other normal contact) and asking questions. However, Facebook M differs from its competitors in the sense that it is not a voice-driven service — all inputs and responses are in the form of texts.

Apple has Siri. Microsoft has Cortana.

“But it’s an exciting step towards enabling people on Messenger to get things done”.

Source: Facebook Unveils ‘M’ Virtual Assistant for Messenger

Via: Google Alerts for AI

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