IBM Watson machine smarts hitch a ride with GM cars

Watson learns preferences of drivers, applies machine learning and then studies data to identify patterns in decisions and habits, according to IBM IBM on Wednesday announced it was teaming with General Motors to put Watson artificial intelligence to work to personalize the driving experience for motorists. OnStar software built into GM cars will be imbued with Watson smarts, enabling them to get to know their drivers, IBM chief executive Ginni Rometty told the WSJD Live technology conference in California. “It learns from how you behave and what you do,” Rometty said. “It knows how you like your coffee and orders it for you; it reminds you to pick up your children.” The resulting OnStar Go system will be the auto industry’s first “cognitive mobility platform,” according to the companies. Watson-enabled…

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