What eBay’s Machine Learning Advances Can Teach IT Professionals

EBay has been gathering data and employing machine learning to connect more buyers to sellers and increase the trustworthiness of transactions. The use cases are worth exploring for any IT professional looking to help improve a company’s bottom line by applying machine learning to its customer-facing applications. 13 Ways Machine Learning Can Steer You Wrong (Click image for larger view and slideshow.) eBay is applying the lessons of machine learning to improve how customers interact with the site. For four years, eBay has been collecting customer search data, along with search click-through rates and other customer interaction data, and feeding it into its machine learning system. In an interview with InformationWeek, Dan Fain, the company’s VP of engineering, outlined the steps being taken, and the business motiviation behind them. The…

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