Denver-based Quark Software’s move to artificial intelligence attracts new owner

On its way to reinventing itself, the once-mighty Quark Software Inc. emerged Wednesday with a new owner, Parallax Capital Partners, a private-equity firm based in Laguna Hills, Calif. The software company, one of Denver’s largest privately held firms in the 1990s, said Parallax paid an undisclosed amount to Quark’s most recent owner, Platinum Equity, which also acquired Quark for an undisclosed amount in 2011, so it’s a mystery how that investment went. But before the Parallax deal closed, Quark began gaining attention for its new focus: content automation. Quark, best known for dominating the desktop publishing industry in the 1980s and ’90s, began picking up awards for technology that helps clients automatically create, for example, investor reports by reusing existing legal text, charts and other data. The report can be automatically formatted and distributed online — to mobile screens and other devices — all while staying secure and in compliance with any legal regulations. “The Quark Content Automation platform is cool because it provides an object-oriented approach to the creation, discovery and management of business content. The platform automates the standardization of content into machine-readable and reusable objects,” wrote Karen Hobert, a Gartner analyst who in May named Quark a “cool vendor” because of its use of…

Link to Full Article: Denver-based Quark Software’s move to artificial intelligence attracts new owner

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