How AI turns customers into big-spending brand loyalists (VB Live)

Loyalty is the age-old metric that can make or break your business; AI is the hot new technology that’s transforming marketing as we know it. May-December romance? These marketing masters think so. Join this VB Live event for insight into how AI messaging can more than triple engagement. Register here for free. Your customers may like artificial intelligence more than they like you. A lot more. For instance, loyalty app Flok found that when AI is at the wheel, push marketing designed to boost customer engagement and loyalty suddenly performs significantly better. 3.8 times better than messages sent by humans, in fact. While that might not be great for egos, it’s exceptional news when it comes to your bottom line. Loyalty, the most ephemeral of all customer metrics is also,…

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