How machine learning is changing online retail for good

William Faulkner once wrote, “Always dream and shoot higher than you know you can do. Do not bother just to be better than your contemporaries or predecessors. Try to be better than yourself.” Growing content with yourself or your business is incredibly dangerous. You should continuously strive for self improvement, but it can be hard to resist the temptation of settling down with what you have.  There’s so much that goes into running and improving an ecommerce business. You want to have the most appealing website with the most competitive prices, but you also want to reach your desired margins and grow faster than your competitors. Luckily, there’s a new tool retailers can use to improve their business without losing sight of other aspects of their business. The tool is merely…

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