Machine Learning And The Future Of Education

When publishing on the Internet, content creators have considerable insight into what readers are doing, whether it’s where they’ve come from, how much they consume and whether they share content on social media.  This real-time feedback has allowed publishers to tailor content specifically to the needs of their audience. Suffice to say, with the trusty paper back book, this kind of feedback isn’t available, and it creates a bit of a black box, whereby the only real feedback authors and publishers get is via things like reviews, awards and sales figures. With books entering a digital age however, they bring with them the possibility of richer feedback for readers, teachers, authors and publishers alike.  I spoke recently with Alfred Essa, Vice President, Analytics and R&D, he explained how data is…


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