Start-ups turn pugilists: Unraveling the winning strategies

Here are the lessons learnt from the ‘Get In The Ring’ competition at NASSCOM’s product conclave.The startup community is known for its informal, unconventional approach to things. So it was no surprise when NASSCOM organised a Get In The Ring (GITR) competition to conclude its product conclave recently.Bengaluru-based Doctors Circle, a healthcare video content platform, and Hyperverge, a deep-learning startup for image recognition, emerged as winners in Lightweight and Middleweight categories respectively. They will represent India in GITR’s Asia region championship in Seoul, Korea, in January, 2016. Interestingly, both companies are in the middle of raising Series A funds. ETPanache gives an insight to the pitching lessons the two teams learnt.Satish Chekere, Founder, Doctors’ Circle Category: LightweightDid you expect to win?Yes. Our idea is unique and we take pride in…

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